Product Description

After fifteen years of rising to the pinnacle of the hospitality industry, Chip Conley's company was suddenly undercapitalized and overexposed in the post-dot.com, post-9/11 economy. For relief and inspiration, Conley, the CEO and founder of Joie de Vivre Hospitality, turned to psychologist Abraham Maslow's iconic Hierarchy of Needs. This book explores how Conley's company "the second largest boutique hotelier in the world" overcame the storm that hit the travel industry by applying Maslow's theory to what Conley identifies as the key Relationship Truths in business with Employees, Customers and Investors.

Part memoir, part theory, and part application, the book tells of Joie de Vivre's remarkable transformation while providing real world examples from other companies and showing how readers can bring about similar changes in their work and personal lives. Conley explains how to understand the motivations of employees, customers, bosses, and investors, and use that understanding to foster better relationships and build an enduring and profitable corporate culture.

---

Product Details

Publisher	Jossey-Bass
ISBN	0787988618
Creator	Tony Hsieh (Foreword)
Author	Chip Conley
Format	Hardcover
Label	Jossey-Bass
Edition	First Edition
Dewey Decimal Number	658.314
Studio	Jossey-Bass
EAN	9780787988616
Number Of Pages	288
Title	Peak: How Great Companies Get Their Mojo from Maslow (J-B US non-Franchise Leadership)
Publication Date	2007-09-21
Manufacturer	Jossey-Bass

---

Customer Reviews

Chip is so inspiring!

Review by Carol Davis, Inspiring More, 2010-07-25

I watched Chip Conley present on [...] and was so excited about what I heard that I had to buy his book (he shared on the web for free and it turned into a book sale!). I'm only 1/4 of the way through the book, but I'm hooked! This is the most well-written book I've read in a long time.

Chip shares ideas on how companies can succeed by valuing employees and building on their strengths. He explains how to help them achieve self-actualization (Maslow), in other words to be "in the zone." He also talks about the importance of understanding customer and investor needs through his inspirational stories describing how some companies (including his own) excel and build long-term loyalty. He cites psychologists, corporate heroes and others and lists further recommended readings.

Chip's strategies make so much sense to me. I'll be implementing some as I train small to medium sized business about the value of customer service and in a tourism class for [...]

---

Prepare to be Inspired!

Review by allison bliss, 2010-04-19

Mr. Conley paints a real life picture of a world of corporations, which he's actually created himself, that inspire leaders to heights of achievement most feel would be impossibly utopian. But he's actually achieved this. The book is a fun read yet staggeringly poignant in what it teaches companies about leadership. There should be a new law for corporations: you can't hire anyone before you read this book! It's truly an inspiration with practical insight and lessons we all need to learn.

---

Get Employees, Customers & Investors to Transformation

Review by Martin Hutti, 2009-12-30

Great details how a company has twice successfully overcome economic downturns using by adapting to Maslow's Hierarchy of Needs. Excellent insights on how to create transformation levels for Employees, Customers and Investors

---

PEAK is about Seeking the Peak

Review by Alexander T. McMahon, 2009-12-24

Wonderful book and application of Maslow to business. A guideline for making a business more sensitive to and responsive to the needs of customers by achieving this through its employees. The result is a more successful, and interestingly a more profitable business!

---

Great Whole Business Approach

Review by Perry Belcher, 2009-10-08

I was lucky enough to meet Chip a couple of weeks ago and he was nothing like I expected. Chip has a clear, simple vision for running his business that can be easily applied to yours. From marketing to employee relations, this is a fantastic approach.

Plus, Chip is one of the most genuine people I've ever met. As a guy that reads almost everything on business, I strongly recommend this read. You wont be disappointed.

---